How to Use Google Authorship Markup for Blogger?

1

Authorship markup is no longer supported in web search.

Google Authorship has its presence from the year 2011. Many of us have used it successfully on our blog. But still few bloggers are not able to implement due to some reasons. So I will point out some important facts to make authorship claim easier.

Google Authorship markup is for those who are serious about blogging and web; not for those who are making blogging junkyard by doing copy-paste someone’s original content. Google authorship gives you an identity as a writer and links all your posts and content in search results if you do a little exercise as it is mentioned later part of this article. Google authorship is all about making web world neat and clean. It prevents spam results in search queries and provides authentic results for a safe search. I can clearly see it’s the future of web technology in terms of originality, copyright and cc licenses. I warn you if you are not doing blogging as per DMCA policies please don’t try to take benefit of Google authorship otherwise you may be a victim of cyber laws. So in this article, we will learn all about Google Authorship verification methods which are easiest and most effective and give results fastest.

Google Authorship Markup for Blogger
Google Authorship Markup for Blogger

What is Google Authorship?

Google Authorship is to claim your blog or blog article. Google authorship is both for authors and publishers. After a successful claim post author’s picture and the name appear with the article title and description in Google search results. For Authorship claim, you must have an active Google+ account. Photo uploaded to Google Plus account will appear in search results. So you can change it from Google+ account anytime. See the help image below.

How Google Authorship Markup Works
How Google Authorship Markup Works

If you are doing guest posting or contributing to many blogs, you can claim authorship for your articles. Authorship is not about blog domain only, it is for post author or publisher both. In search results when your name appears; with a single click, anyone can see all posts written by you. Similarly, by clicking on your profile picture, they can reach to your Google+ profile. Google filters spam content after studying authorship claims and you can also take advantage in copyright-related issues. It promotes original content development and makes social media more powerful in terms of search engine optimization.

Need for Google Authorship

1. After creating an author profile you can use authorship markup to claim all of your blog post in Google search result.
2. Google webmaster tools also have Author stats option where you can see stats related to your blog posts. It shows how many times people searched for your blog post. Which post is most popular based on clicks. After authorship claim, you can use Google webmaster tools for more details.
3. SEO analysts have noticed increase click-through rate (CTR) on the post(s).

Signup for Google Authorship

1. For this, you must have an active Google plus account.
If you have then please add me on Google plus +VinayPrajapati.
2. Please upload a perfect picture of you. If a face does not recognize correctly then your authorship will not be approved.
3. Now add your blog to Google profile page. See the help image below.

Contributor to option Google plus profile
Contributor to option Google plus profile

4. If you have not yet switched to Google profile and using Blogger profile then it is highly recommended please switch to Google profile right now. For more details read this: How to switch to a Google+ profile.
5. Make sure post author option checkbox is ticked with “by+Author Name”. See help image below.

Must Click on Posted by Option for blog posts
Just Click on ‘Posted by’ Option for blog posts

5. If you are using a custom domain on blogger then you have verified the ownership of the domain by using domain email. You have to go to the Google Authorship page for this. See help image below.

Google Authorship custom domain email verification
Google Authorship custom domain email verification

6. If you are contributing to some other blog then there’s an alternative method to claim authorship. You have to use your Google+ Profile link with rel=”author” attribute like this.

by <a rel="author" href="https://plus.google.com/103741144523748761550/">Google</a>

or alternatively;

by <a href="https://plus.google.com/103741144523748761550?rel=author">Google</a>

Please change highlighted profile id with yours.

More help here:
http://support.google.com/webmasters/bin/answer.py?hl=en&answer=1408986&expand=option2

After doing all that you can see your picture and name as a post author in Google search result and it may take the time of a few weeks. Meanwhile, you can use a rich snippet testing tool to remove Markup errors.

Learn more here about fixing Blogger markup errors.

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