“Most of what you hear about entrepreneurship is all wrong. It’s not magic, it’s not mysterious, and it has nothing to do with genes. It’s a discipline, and like any discipline, it can be learned.” Mr. Peter F. Drucker has stated the above quote for all the courageous entrepreneurs out there. So as he said, entrepreneurship is not thaumaturgy. It is a system of rules of conduct or method of practice. But yes, by cultivating discipline, you can create magic!!! Here I will share my thoughts about the importance of diagrams in your entrepreneurial presentation, which can bring some extraordinary results.
Be a Die-hard Fan of Diagrams
First of all, let’s discuss when and where you should use diagrams!
- In any presentation or demonstration,
- In any professional talks or debates,
- In any relevant lecture or speech, or during the show or some exhibitions,
- Even in some launches
Though they are not compulsory, they are preferable as well as important to attract the other interested or same-alike human beings. And being an entrepreneur, you must face this kind of scenarios, and be prepared and updated.
Diagrams contribute clarity, a road map, and a visual treat without much efforts. You can take the example of the public. If you want to convey something, and you have prepared a one-page write-up, and a page with the informative diagram, most of the population will consider looking at the charts/pictures first. That is the standard mentality, and the term used for that is “Mind Mapping”. No one wants to read lengthy writings as far as they are having the simplest way of getting the information in the form of diagrams.
As an entrepreneur, as you have to sell your ideas to the public, you have to think by coming on their level. Your clients and customers are not going to change; you have to change your style to impress them.
Give a Colorful Treat to Your Clients
These days, it is compulsory to use some graphics, which can illustrate what you want to convey. There is one another famous quote – “A picture is worth a thousand words.” But yes, the only condition is that the picture/diagram must be related to the exact thought of your write-ups. All the colors are playing some important roles too. They have the psychological effects of our mind.
For example – sea blue or sky blue color adds peace, white make us calm, yellow is warm, etc. and all such colors attracts the client. And some of the colors are eye-catcher like red, black, orange, etc. You can use these to show valuable information, figures, profits, etc. Each and every aspect of colors also help to keep their eye on your presentation, with minimal distraction.
Be a Superhuman – quick, logical, confident, and mainly useful
When you are using any form of the diagram, you have to take care of the thing that your pictures or diagrams must explain the words/data of your report. The pictures must be well-developed. The diagram is the best way of reference points and promotions. It develops the method of thinking.
Always remember that your clients are not mind-readers, and even they don’t have much time to listen and understand your proposal. You have to convince them in a small period, by getting hardly 10 to 15 minutes, and you have to be best with all the possible traits of your project!
It gets harder when you are presenting in front of investors or sponsors, as they are thinking of some commercial or profit-making point of view. One small mistake and they may reject you! So now the question all entrepreneurs must be having is how you can explain everything in minutes? For that purpose, diagrams are necessary; they can be a savior! There are many types of diagram that one can use.
Because of the charts, you can share more information in less space and even can save a few minutes for the after-discussions. It can save unnecessary slides as well as the time of reading everything. It can also be easy to remember as a human mind can’t forget visuals/pictures/diagrams for the few days, while the long write-ups might be forgotten!
Keep Calm and Make Creative Diagrams
Entrepreneurs can also share some photographs of their product or business with a short description which is preferable for studying purpose! Nowadays, many people are presenting many 3D diagrams too, which are highly successful for their creative features and multi colors! Process diagrams are also very accessible in case of some service or chain businesses. They are short, sweet, and understandable. I have seen many people who can easily get bored when they have to read something, but if we add the same through a chart or a picture display, they inevitably give a glance at them!
Take It Easy
So, being an enterprise, you may already be facing plenty of issues. But with some small changes and a few colorful pictures, you can surely make your professional life easier! You can get more investors, sponsors, and even customers! Start applying a hint of graphs in your presentations, and be confident. You will experience success, and many positive responses very soon!