This “Freelancer’s Guide to the Galaxy” by FreshBooks covers a lot of up’s and down’s of the freelancing career journey. Throughout the course of your freelancing career, you’ll come to many forks in the road. Use this guide to help shed some light on some tough decisions along the way.

A freelancing career guide book

A freelancing career guide book

Branding Essentials

One of the most important things you will need to do in the freelancing career is create a brand for yourself! Whether you use your name “Sian Phillips” or something grander like “The Marketing Eggspert.” Whatever you choose it’s important to create a business identity that is straightforward and clear for all of your clients to easily recognize.

So you have your new name! Now you need a logo, business cards, and a website. You have to remember that you’re a business, and all platforms that your brand is exposed on need to be polished and professional. The impact of looking professional on everything that has your brand on it can make a crucial difference when a potential client finds your website, you give them a business card, or they recognize your logo. Remember that a potential client hasn’t had the opportunity to know you by your quality of work; they only know you by what you display.

Freelancing Tools and Resources

In the freelancing career, as a freelancer, your ever-changing day-to-day routine can make it tough to keep track of everything. We recommend using tools that are friendly with your on-the-go lifestyle. Do you want to create an awesome looking invoice in seconds for your clients – all on your mobile device? FreshBooks makes it easy for you to track your time, capture your expenses, and even provide your clients a simple way to pay online! If you’re not ready to dive into FreshBooks yet, check out this cool resource they provide that allows you to create a free invoice template! Use technology to your advantage to simplify your busy schedule and spend more time doing the things that you love!

A freelancing career guide book
Infographic: The Freelancer’s Guide to the Galaxy – how to build a freelancing career?