You don’t want to leak your banking information or personal data all over the internet, right? Well, your users have the same expectations. If they trust you with their importation, they expect you to protect it at all costs. Installing an SSL certificate on your website can help you do it. Here are a few benefits of the SSL certificate. Let’s take a look.
Benefits of SSL Certificate
It’s a considerable investment, but it is worth every penny. If you don’t believe, then consider the following SSL certificate benefits:
1. Secure Website
Every connection is secured, and a random third party can’t access all the data transferred. Visitors will trust your website more if they see a secure HTTPS connection.
You don’t want your audience to come across the following message:
“This website is not secure.”
If they see this message, they will avoid your website. Having an SSL Certificate can keep you safe from this embarrassment. The HTTPS shows your website has installed an SSL certificate. It helps you prevent security breaches and get secondary authentication in PKI. It helps to send information only to the receptive server. This way, the data won’t be accessible from other devices even if they share the same service.
This server is more of digital documentation. It verifies the following credentials:
- Certificate Holder
- Serial Number
- Expiry Date
- Signature of Authority
Since 2017, it has become imperative to install an SSL certificate, as Google can flag websites without this security measure.
2. Encryption
As you improve the security of your website, you can encrypt the sensitive information changed between one device and another. This information can be anything from credit card details to passwords or bank details.
3. Authentication
When visiting a website, especially when submitting information or files through the server, the SSL ensures that it’s the right website and goes to the right server. SSLs prove this is indeed your website and not some imitation. It will help you against phishing sites that are trying to exactly imitate your website’s design and look to obtain sensitive information.
4. Trustworthy Branding
Even if you don’t run an e-commerce store, you must have an SSL certificate. It helps your customers to trust you. People who don’t trust you won’t visit your site or buy stuff from you. SSL certificate is one factor that shows clients you care about them.
The best thing about SSL certificates is they are affordable and easy to install. Once you install the certificate on your website, you will portray yourself as a professional and reputable brand that cares about its clientele.
5. SEO Boost
Does an SSL certificate help SEO? Google might improve your search engine rankings to reward you for installing an SSL certificate. Yes, the Benefits of SSL include SEO ranking parameters. Therefore, if you have issues ranking your website, you might want to install an SSL certificate.
6. Website Speed
It was a common misconception that an SSL certificate slows down your speed. We want to debunk this myth. Yes, HTTPS makes your site load faster instead of slowing it down. It improves your website’s performance, optimization, and marketing.
7. Affordable
Buying an SSL certificate won’t cost you much. You are left with hundreds of options, and a lot of them are affordable. Hosting services offer SSL certificates at discounted prices, and you can choose from different brands and types.
You may also use a free SSL certificate for your website or blog, like Let’s Encrypt, or get help from your web hosting providers.
8. Easy to Install
You don’t have to be a technical guru to install an SSL certificate. Most control panels allow you to install the certificate with a few clicks, and some hosting companies offer 24/7 managed support that can install the certificate for you.
You can change the HTTP into HTTPS with the following steps:
- Buy an SSL certificate
- Install the certificate. Take precautions if you use a shared hosting service
- Change every link from HTTP to HTTPS
- Redirect your traffic to the revised links to ensure their safety
- Update Analytic tools and Search Console for secure tracking
The main benefit of an SSL certificate is that it protects data using encryption and protects the privacy of your customers and visitors. Nonetheless, it improves your user’s overall experience with your website.
Very nice post about SSL certificate benefits