On the off chance that you run an eCommerce site in today’s gathered online environment, there are some key SEO mistakes, you have to avoid to stay in front of the opposition. Here are ten SEO things to avoid in your eCommerce website:
Duplicate product descriptions
An SEO blunder that most sites do is either having no product depictions or if they have is the same content you can discover on several different sites on the web. Making a unique content for a huge number of products can be an overwhelming assignment. You may need to think about putting as a “NO Index” Meta tag on item pages that you can’t compose exceptional substance for.
You may have included a one of a kind content your eCommerce site, however shouldn’t something be said about the Urls of the site? If these are scattered up letters and numbers, it can’t just confound the guests yet it misses the possibility of incorporating keywords in clean and distinct URLS. To enhance your SEO methodology, create keyword-friendly URLs for each item.
No Product Reviews
Research has demonstrated that customers are more prone to buy from sites featuring customer reviews. On the off chance that your site has no such reviews, you are forgetting an expansive rate of the crowd. Exploit this by utilizing a plugin or other tool that gives you a chance to review on your pages.
Lack of Sitemaps
It’s simpler than at any other time to coordinate sitemaps into your site that automatically upgrade as new items and pages are included. Consistently updated sitemaps make your site more crawlable, helping Google and other web crawlers file your pages effectively.
Title tags are a standout amongst the most vital on-page SEO measurements and you ought to attempt however much as could be expected to avoid identical title tag. It’s hard to make one of a unique title when you offer numerous things from the same brand, or similar things from various brands. You will definitely rehash the same keywords again and again. Web crawlers are mindful of this event, and along these lines you ought to concentrate on making unique key phrases.
Absence of Image Alt Text
It’s easy to apply image ALT text to website images, yet numerous organizations are still liable of leaving these clear. Utilizing relevant keywords as a part of picture alt content is indispensable for web crawler visibility and your general SEO procedure.
No Social Media Integration
Customer’s today hope to see social networking connections on generally sites. Without any Google+, Facebook, Twitter, or Pinterest catches, you’ll distance a substantial rate of your group of onlookers. Individuals need to impart content, so help them to do it. Consider customizing the online networking stages you use to your group of onlookers demographic.
Not Using Robots.txt
Utilizing the robots.txt file gives ecommerce site holders an approach to offer guidelines to search engine spiders. This helps you verify that you have control over which pages you wish to be ordered and which you don’t.
Settling on the right SEO decisions is principal to the achievement of your ecommerce store, yet there’s no reason for creating loads of activity if your site is not easy to use; this is just adverse to long-term sales.
I’m Aswini, a freelance writer based in India. I usually write articles on SEO, Web design. Etc.